Public relations is an important tool for any business. It’s the discipline that manages your reputation, telling potential customers and influencers what you’re all about. You’ve identified the need for professional … [Read more...] about How to find the right PR agency to support your business
We are all doing our level best to retain an element of normality in our daily lives at present. As a PR agency, it has been paramount to work together as a cohesive unit but outside of our typical office setting. We are … [Read more...] about Working from home – a day in the life
In difficult situations – whether it’s in your personal life or within the corporate world – it can often be hard to find just the right words. In the most extreme circumstances, it can sometimes seem tempting to keep … [Read more...] about Find your company’s voice and the right words will follow
Research should be the first step in establishing a foundation for any PR plan of action, whether that be writing press releases, liaising with the media or meeting with clients. Research may not be what comes to mind … [Read more...] about Fail to prepare and prepare to fail – the vital role of research in PR
It was Elton John (and, lest we forget, the criminally underrated boyband Blue) who famously sang the line “sorry seems to be the hardest word.” For years, this was certainly true of our politicians, who, whenever faced … [Read more...] about Should sorry always be the hardest word?