For the past couple of months, a pause button has been pushed on our everyday lives. As a result, every single one of us has had to adapt, whether that is by working from home, relying solely on technology to stay in touch … [Read more...] about Positive PR campaigns enhance human connection during crisis
covid-19
Has social media proven itself to be a force for good amid pandemic?
The rise of social media has had a seismic impact on how we communicate. The negative impacts of social networks, especially on the young, have long been acknowledged. But amid the Covid-19 pandemic, has it proven itself as … [Read more...] about Has social media proven itself to be a force for good amid pandemic?
Market research sheds light on what consumers want amid Covid-19 (and they want to hear from you)
How do you read consumer sentiment when there is no precedent for the situation we’re in? Quite simply, ask the consumers. The UK has a vibrant market research industry which we often call on to give insights into … [Read more...] about Market research sheds light on what consumers want amid Covid-19 (and they want to hear from you)