As I approached the end of my final year studying journalism at The University of Sheffield, I came to the realisation that public relations was the career path for me post-graduation. After gaining plenty of experience … [Read more...] about From intern to employee at Liberty PR
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My experience as a PR apprentice
A bit about me Leaving full-time education and entering the world of work is a daunting prospect for any university graduate, but the class of 2020 faced an even greater challenge when we graduated at the height of a … [Read more...] about My experience as a PR apprentice
Team Talks: PR Nightmares
This week the team is getting into the Halloween spirit by talking about PR and marketing campaigns that have gone wrong and the nightmare scenarios faced by the people tasked with rectifying them… Sam: MasterCard As … [Read more...] about Team Talks: PR Nightmares
Team Talks: Writing for an audience
This week the team give us tips on writing for different audiences. From press releases to scripts to social media posts, nothing fits in the same copywriting box, so check out the team’s advice below: Simon: Press … [Read more...] about Team Talks: Writing for an audience
Questions and answers – the key to an effective customer case study
Case studies and testimonials provide an interesting and personal insight into customers’ interactions with our clients. Asking people to share their positive experiences can be an extremely effective tool in influencing … [Read more...] about Questions and answers – the key to an effective customer case study
Team Talks: Brand Influence
This week there’s no ‘#ad’ or ‘#spon’, we’re just finding out more about the team as they talk about brands they associate with and why they were influenced to use their product and let them become a key brand in their … [Read more...] about Team Talks: Brand Influence