Liberty PR has embarked on a new phase of recruitment and expansion, so we've spent many an hour over the past few weeks reading through CVs from job applicants. Some have been great, others could have been improved with a … [Read more...] about Does your CV do the job?
Facebook has announced that it will place less content from brands and publishers in its News Feed as it looks to refocus its own brand purpose. Facebook founder Mark Zuckerberg made the announcement last week and … [Read more...] about Facebook update forces brands to rethink strategies
Love it or loathe it, the January transfer window is an essential trading period for professional football clubs. The limited selling period creates demand and pushes up prices. The transfer window demonstrates the power of … [Read more...] about What football’s January transfer window can teach us about high-value sales
The path between journalism and PR has been well trodden for many decades, but as the role of PR broadens, the skills a journalist can bring to a PR agency are more relevant than ever. Regional media are facing an exodus … [Read more...] about Seven reasons why PR agencies should embrace journalism skills