Style sometimes gets a bad name. Take, for instance, the phrase ‘all style and no substance’. It has been used to describe, among other things, the political career of David Cameron, the music of Lady Gaga, the TV show Game … [Read more...] about Compiling a style guide for PR – the never-ending but essential task
Should sorry always be the hardest word?
It was Elton John (and, lest we forget, the criminally underrated boyband Blue) who famously sang the line “sorry seems to be the hardest word.” For years, this was certainly true of our politicians, who, whenever faced … [Read more...] about Should sorry always be the hardest word?